Archive
16/08/2025
Where Soul Meets Technology: Roarington's Digital Twins
Roarington creates perfect Digital Twins of classic cars—virtual, drivable replicas with certified identity and historical documentation.
16/08/2025
Pebble Beach: Secrets and Tricks of the World’s Most Famous Auctions
Pebble Beach and Monterey Week auctions continue to set benchmarks in the classic car market. From record-breaking Ferrari sales to surprising results with Rolls-Royce, Nissan, Auburn, and Ferrari 400i.
16/08/2025
Renault 4 on the World's Routes. When Marketing Was a Capital M
In the 1960s, the humble Renault 4 became a global symbol of freedom, taking young adventurers on unforgettable journeys across the world.
16/08/2025
Broken Dreams: Bugatti EB112. Artioli’s shattered dream
The Bugatti EB112, a stunning 1993 Giugiaro-designed V12 sedan, was Artioli’s dream cut short by bankruptcy before reaching production.
16/08/2025
Kimi Räikkönen Unscripted: Exclusively in The Key 2024/2025
Kimi Räikkönen reflects on racing, his son’s karting rise, and his legacy—told in his own words, handwritten in The Key.
09/08/2025
Unforgettable Car Geniuses: Horacio Pagani
Horacio Pagani turned his dream into reality, blending Italian art and tech to create the iconic Zonda and revolutionize the supercar world.
09/08/2025
Laguna Seca. End of the World Event: Rolex Monterey Motorsports Reunion
Laguna Seca ospita la Rolex Monterey Motorsports Reunion: oltre 400 auto storiche in gara, con focus sul 75° anniversario della Formula 1.
09/08/2025
Monterey Car Week: Ferraris lead the record-breaking week
RM Sotheby’s skips public bidding on a $23M McLaren F1, but Monterey still dazzles with rare Ferraris, Porsches, RUFs, and rally legends.
09/08/2025
Ferrari: Courage. The incredible 15,000 miles in a China that didn't yet exist.
In 2005, two Ferrari 612s journeyed 15,000 miles across a transforming China—an epic adventure introducing Ferrari to a new frontier.
09/08/2025