Latest News & Stories

Oct 4, 2025 - STORIES
Markus Gross: Science Meets Imagination in Roarington
At Roarington, ETH professor Markus Gross explores how AI and digital twins blend classic cars, culture, and lifestyle into a unique virtual world.

Oct 4, 2025 - STORIES
From Style to Safety: The Evolution of Racing Shoes Through the Decades - Part 1: Shoes
From handmade moccasins at the Targa Florio to today’s fireproof gear, racing shoes evolved from style and comfort to life-saving safety.

Oct 4, 2025 - STORIES
Gooding and Bonhams: Triumph of Pre-War Cars
Stan Lucas’s pre-war collection shattered expectations at Gooding Long Beach, hitting $33.5M with record-breaking Oldsmobile, Doble, and more.

Oct 4, 2025 - STORIES
Senna and Verstappen at the Old Nürburgring: A Trial for True Champions
Senna in 1984 and Verstappen in 2025 both took on the Nürburgring Nordschleife, proving true champions seek more than titles—they seek the thrill.
STORIES
When Cars Shaped Architecture: The Key’s Story of Design and Imagination
STORIES
St. Moritz in Racing Mode: The Inaugural Bernina Gran Turismo Virtuale
NEWS
Where Architecture Ends and Imagination Begins. The Roarington Art Center unveils its vision at Art Basel
NEWS
Kimi Räikkönen Joins Roarington: The Iceman Drives with the Classic Cars World into the Future
NEWS
Roarington and Mercedes-Benz Heritage Unite to Bring Classic Cars into the Digital Era
NEWS
Roarington brings the excitement of classic cars to the World Economic Forum in Davos
NEWS
A prestigious and stimulating award, the Red Dot for Roarington
NEWS
Bernina Gran Turismo 2023. Roarington takes the spotlight