
Photo credit: MAUTO, Roarington
When a museum as significant as Turin's MAUTO — the Museo Nazionale dell'Automobile — is led by a president as cultured as Benedetto Camerana, it should come as no surprise that innovative ideas become a priority. To shake off that sense of antiquity the word "museum" can conjure, Camerana and his team keep the temporary exhibitions lively: the show dedicated to Ayrton Senna was a major success, and the one currently running — presenting the Formula 1 cars that once went up against Ferrari — is proving equally so. These experiences have revealed enormous interest from younger audiences, and yet something was still missing for them, and for plenty of others: the chance to actually drive. As of last Sunday, that gap no longer exists. The grand hall of MAUTO now hosts the Roarington Experience Space, where, with the assistance of a specialist technician, visitors can get behind the wheel of some of the most dream-worthy cars in the world.
And that's not all. You can also transform yourself into a competitor in the historic 1000 Miglia, learning to hit the timing controls — the checkpoints that determine the standings in regularity races — to the second. All it takes is choosing a seat in one of the Roarington simulators — one designed by Pininfarina, the other by Zagato — and putting yourself to the test, with the reassuring support of an assistant on hand to help you get to grips with a machine as sophisticated as it is exhilarating.
This opportunity grows out of a partnership Roarington has built to bring together 1000 Miglia, MAUTO, and enthusiasts. Roarington is the Official Digital Partner of 1000 Miglia, while the Museo Nazionale dell'Automobile becomes an official Training Hub of the Freccia Rossa. From that alliance came a collaboration that energises the museum and promotes 1000 Miglia, revealing its secrets even to the youngest visitors.
The response has been tremendous, and the price of entry is refreshingly modest for an experience aboard high-technology, high-fidelity simulators inspired by classic cars. Sessions run 10 minutes — extendable if you want more — at €15 for adults, €12 for young people aged 18 to 25, and €10 for those under 18. And this is only the beginning: on top of that, each session generates a performance-based ranking in a virtual leaderboard, or — if you ask for it — you can stage a direct head-to-head challenge between the two simulators. Brilliant.
The challenge plays out across a wide range of circuits, including classic configurations: Monza in its 1950s layout, complete with the banked oval curves, or Monaco on the historic street circuit through the Principality, with the gasometer corner intact. The car roster is equally broad: single-seaters such as the Lotus 25 or the Maserati 250F, gran turismo machines like the Ferrari 250 GTO, right through to more recent machinery including the BMW M3 E30 DTM and the Porsche 911 RSR.
Turin gains yet another reason to draw enthusiasts with this innovation, and Roarington takes genuine pride in a success story that unites very different worlds around a single shared ambition: making the automobile a source of joy.