Archive

The myth of Italian coachbuilders: Italdesign image

23/03/2024

The myth of Italian coachbuilders: Italdesign

Giugiaro's career revolutionized automotive design with iconic cars like the Volkswagen Golf. His genius earned global acclaim, reshaping the industry and earning him titles like "most influential car designer of the 20th century."
The Nostalgia of Forgotten Gods: Panhard & Levassor, France, 1886-1967 image

23/03/2024

The Nostalgia of Forgotten Gods: Panhard & Levassor, France, 1886-1967

Discover the legacy of Panhard & Levassor, pioneers of automotive innovation. From the 'Systeme Panhard' to luxury saloons and Le Mans racing, their journey shaped the industry before merging with Citroën in 1965, leaving a timeless mark.
The Nostalgia of Forgotten Gods: Frazer-Nash, UK, 1922-1957 image

16/03/2024

The Nostalgia of Forgotten Gods: Frazer-Nash, UK, 1922-1957

The saga of Frazer Nash unfolds with a dreamer's pursuit, from cyclecars to Le Mans glory, intertwined with BMW and Bristol. A legacy of speed, ambition, and fleeting success, immortalized in post-war classics and cherished by collectors.
The myth of Italian coachbuilders: Bertone image

09/03/2024

The myth of Italian coachbuilders: Bertone

Explore Carrozzeria Bertone's pivotal role in shaping automotive design. From crafting horse-drawn carriages to iconic collaborations with Alfa Romeo and Lamborghini, delve into the legacy of Italian craftsmanship in the automotive industry.
The Nostalgia of Forgotten Gods: Edsel, USA, 1957-1960 image

09/03/2024

The Nostalgia of Forgotten Gods: Edsel, USA, 1957-1960

In the 1950s, Ford launched Edsel to capture the mid-high market, but misaligned branding and consumer perception led to its swift demise. Today, it's a collector's item, prized for its rarity.
MAUTO and Roarington: one more big news. The digital twin of the Lancia D24 has arrived. Not to be missed. image

03/02/2024

MAUTO and Roarington: one more big news. The digital twin of the Lancia D24 has arrived. Not to be missed.

Experience the legacy of Lancia's iconic D24, a symbol of 1950s motorsport glory, now showcased in Mauto's virtual showroom in Roarington. Explore its historic triumphs and timeless design in exquisite detail.
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Roarington eRacing Experience. How to relive the emotions of the past image

27/01/2024

Roarington eRacing Experience. How to relive the emotions of the past

Roarington eRacing: Relive the golden era of racing with Sportiva and Elio Z simulators, embodying iconic cars on historic circuits. Immerse in the past, seamlessly controlled through the Driving App.
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The magic of MAUTO in the virtual showroom in Roarington image

27/01/2024

The magic of MAUTO in the virtual showroom in Roarington

Explore the MAUTO Automobile Museum of Turin's rich history in Roarington's virtual exhibit, featuring the 1952 Alfa Romeo Disco Volante and the 1954 Fiat Turbina. Uncover the extreme aerodynamics of the Disco Volante.
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Explore why Zagato is so special in Roarington’s virtual showroom image

20/01/2024

Explore why Zagato is so special in Roarington’s virtual showroom

Explore Zagato's rich history through the virtual showcase of the 1960 Aston Martin DB4 GT, highlighting craftsmanship and innovative design.
BMW: Bayerische Motoren Werke or Bob Marley and the Wailers? image

20/01/2024

BMW: Bayerische Motoren Werke or Bob Marley and the Wailers?

Bob Marley, the musical icon, found a unique connection to BMW cars, not for luxury, but for the acronym: Bob Marley & the Wailers. His passion for music, freedom, and anti-racism defined a life cut short by melanoma at 36.

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