Roarington 2025: a Year to Remember

They marked a natural yet decisive evolution of the path begun in previous years. 2025 unfolded through international appointments, prestigious collaborations, and new experiential formats, in which the worlds of historic motorsport, art, and collecting continued to engage in dialogue with simulation and the digital realm-with admirable authenticity.

Retro Classics Stuttgart – Mercedes-Benz Heritage
From February 27 to March 2, Roarington opened the year at Retro Classics Stuttgart, within the Mercedes-Benz Heritage stand. The simulators designed by Pininfarina and Zagato allowed visitors to experience firsthand the driving sensation of a Mercedes 300 SL, transforming the Star’s technical and racing legacy into an immersive experience. A successful meeting of memory, precision, and technology that engaged enthusiasts of every generation.

Red Bull Ring Classics
From April 25 to 27, Roarington returned to the track at Red Bull Ring Classics, where historic motorsport meets the present. Between iconic cars on track and simulators engineered to replicate the driving of classic sports cars, the large audience discovered-thanks to Roarington-a new dimension of driving pleasure, confirming the value of complementarity between the real and the virtual.

Art Basel - The Roarington Art Center
From June 19 to 22, Roarington brought its vision to Art Basel, presenting the Roarington Art Center project. In one of the most authoritative contexts of contemporary art, simulation was interpreted as an expressive language and cultural tool-capable of uniting aesthetics, performance, and technology-opening new perspectives on the relationship between art and automobiles. This encounter laid the groundwork for a synergy between Art Basel and Roarington’s artistic and cultural projects.

1000 Miglia Experience by Roarington
During the 1000 Miglia 2025 came one of the year’s most significant announcements: the agreement between Roarington and 1000 Miglia to create the 1000 Miglia Experience. For the first time, regularity racing arrives on simulators, translating the spirit, rhythm, and precision of the world’s most beautiful race into a faithful and engaging digital dimension. It is the first opportunity worldwide to train for special stages timed to the hundredth of a second-a crucial moment for standings that demands composure and practice.

The Limited-Edition 1000 Miglia Simulator
Completing the project, Roarington unveiled a limited and numbered series of simulators dedicated to the 1000 Miglia. Objects that unite engineering, design, and passion-conceived as driving instruments but also as collectibles-capable of telling a story of road, time, and competition.

Bernina Gran Turismo Virtuale
In September, St. Moritz hosted the first edition of Bernina Gran Turismo Virtuale. The event recreated one of the most iconic Alpine routes in digital form, preserving the strong connection to the territory and the demanding characteristics of the climb to the pass. With high perceived landscape quality accompanying the road, Roarington enabled drivers to take classic competition cars toward the summit without losing soul or adrenaline. On the contrary, the digital component-alongside the real race-enriched the entire event, delivering not only sporting challenge but also safety and environmental protection.

Auto e Moto d’Epoca Bologna with 1000 Miglia
In October, at Auto e Moto d’Epoca Bologna, Roarington and 1000 Miglia appeared together once again. Simulators stood alongside historic cars and a specialist audience, offering a new way to approach regularity and classic-car culture in a setting where past and future coexist naturally.

Mercedes-Benz 300 SL “417 Legacy Edition” Simulator
In December, Roarington and Mercedes-Benz Heritage celebrated one of the most epic moments of the Mille Miglia with the launch of a numbered series of simulators dedicated to the 300 SL “417 Legacy Edition,” inspired by the car that dominated the Gran Turismo category in May 1955. Built by Pininfarina with the colors and details of the original-including steering wheel and seat upholstery-these simulators deliver cutting-edge simulation while transporting users back to an unforgettable past. Each unit, produced in a limited edition of seven, comes with a numbered plaque and certificate of authenticity, offering the pleasure of being part of a celebration that marked the success of the most desired car in the world.

Abu Dhabi – Sotheby’s Collectors Week & TCCT Forum
The year concluded in Abu Dhabi during Sotheby’s Collectors Week, where Roarington explored the increasingly thin boundary between physical and digital collecting. Participation in the TCCT Forum, alongside leading figures, enriched the debate on the future of collectibles-confirming Roarington’s role as a platform capable of connecting technology, culture, and the most current lifestyle trends on a global scale.