Eagerly Anticipated and Finally Here — The New Edition of The Key Has Arrived

Its title is The Key — the precious object that has always allowed the engine to start. Its reputation is that of a publication that combines beauty with quality and originality of content. And its readers, across the globe, share one unwavering trait: they never miss an issue. That’s why we’re proud to announce the new edition of The Key, now available and ready to order.

These are pages printed on high-quality paper, filled with stories waiting to be discovered — narratives aligned with its subtitle, Top of the Classic Car World, offering a multifaceted view of the vast universe of classic car collecting and its many events. But there’s more: The Key 2024/2025, when opened and flipped from the back, tells the story of the world of Roarington and its continuous, spectacular evolution — through the voices of its key players.

The Key 2025: full of fascinating stories and the unmissable Top 100 Ranking of the greatest classic car collectors in the world.

What makes this publication so sought after? Many things — starting with the updated Top 100 Global Collectors Ranking, where Ralph Lauren maintains the top position, although this year’s list has been significantly reshaped by major new entries and unexpected changes in rankings. A highlight is the in-depth interview with Kimi Räikkönen, in which the F1 World Champion added handwritten annotations — clarifying and expanding on pivotal moments and decisions from his remarkable career. A side of the champion emerges that’s both surprising and moving, especially as he now follows, with great excitement, the karting career of his very young and already victorious son.

Also not to be missed: the stunning 24-page visual feature titled The Origin of the Species — a Darwinian-style journey through the evolutionary stages of the automobile. Beginning with the 1880s Benz, officially recognized as the first car, the narrative spans through time to the present, charting the development of “species” such as sedans, sports cars, compacts, off-roaders, SUVs, and beyond. A truly exceptional piece of storytelling, both informative and visually captivating.

Not just stories — also interviews and profiles featuring iconic figures in motorsport and collecting, including Enzo Ferrari Mattioli and Alois Ruf.

The magazine also features compelling stories about races and rare models — such as the tale of the Mercedes cars that competed in the Targa Florio, painted red to appear Italian and avoid hostility from fiercely loyal local fans. Among the many highlights, readers will find the first-ever interview with Enzo Ferrari Junior, the direct descendant of Enzo Ferrari himself — a young, brilliant personality with a promising future in the automotive world.

We’ll return soon to explore the magic of The Key. But in the meantime, hurry and order your copy. It’s truly worth it.

Click here to buy your copy of The Key 2025 - Top of the Classic Car World:
https://shop.tcct.com/