Archive
10/05/2025
Porsche's Technological Innovations Part 8: School of Lightness and Simplicity
Ferrari and Porsche took opposite paths to racing glory—one from track to road, the other road to track—and both built legends.
10/05/2025
Promotional Vehicles Part 4: The Most Extravagant Creations
A journey through the wildest promotional vehicles ever made—from giant hoovers to a car-shaped shoe and a glue-defying stacked car stunt.
10/05/2025
Broken Dreams: Chevrolet CERV. The Long Wait
From F1 roots to the C8, Corvette’s rear-engine dream took decades, driven by Zora Arkus-Duntov and CERV innovation.
03/05/2025
Broken Dreams: Peugeot Oxia. The Lion’s Dream
Peugeot’s wild Group S dreams led to the Oxia supercar—680hp, solar tech, and a Le Mans legacy, all from a canceled rally class.
03/05/2025
Promotional Vehicles Part 3: After Food, Other Products
Roarington explores wild promo vehicles—this time featuring toothpaste tubes, pens, and lighters turned into rolling ads!
26/04/2025
Porsche's Technological Innovations Part 7: Concept 911 Becomes the Brand Symbol
Porsche's 911 evolved from the 901 prototype, becoming a timeless brand symbol through continuous innovation while retaining its iconic design over six decades.
26/04/2025
Promotional Vehicles Part 2: Cars for Advertising Food Products
Whimsical food-themed cars roll through history, turning heads and promoting brands with creativity, charm, and a touch of humor.
26/04/2025
Broken Dreams: Citroën Xenia. Future proof
The 1981 Citroën Xenia blended GT luxury with bold innovation—but despite its promise, it remained a dream that never hit the road.
19/04/2025
Promotional Vehicles - Part 1: Marketing on Wheels
Before TV, promotional vehicles like Life Savers' mint car brought ads to life—mobile, eye-catching, and unforgettable.
19/04/2025