The Great Automotive Adventures Everyone Dreams of Doing

Today, television offers us fake “impossible” challenges where teams of contestants must face nature and unpredictable twists in order to win. These are shows as gripping as they are visibly designed to maximize audience ratings — yet the car still always plays a role. It’s therefore interesting to look back at the true origins of this idea and explore the most important events that took place across different eras. Without a doubt, the first event powerful enough to be broadcast by media around the globe remains the famous 1907 Peking to Paris race — when roads, as we understand them today, didn’t even exist. 16,000 kilometers during which the victorious Itala 35/45 HP revealed the potential of what would become the century’s most transformative revolution: the automobile.