The Mors automobile factory was a pioneering French car manufacturer that played a significant role in the early days of automobile racing. Founded by Émile Mors, the company began competing in races as early as 1897, recognizing the technical and promotional benefits of racing. By the turn of the century, Mors had emerged as a major competitor in the racing world, frequently going head-to-head with rival company Panhard et Levassor. The company's commitment to racing and innovative engineering helped establish Mors as a leader in the early automotive industry, and cemented its place in history as an important contributor to the development of the automobile.
History
Mors was a French automobile manufacturer that was active from 1895 to 1925. The company was founded by Emile Mors and initially produced bicycles before transitioning to automobiles. Mors was known for its innovative engineering, particularly in the areas of engine design and suspension systems. The company had numerous racing successes in the early 20th century, including winning the 1903 Paris-Madrid race. Despite its early success, Mors struggled financially in the years leading up to World War I and was eventually acquired by Citroen in 1925. Today, Mors automobiles are highly prized by collectors and enthusiasts for their historical significance and technological innovations.
