Photo credit: Bugatti Newsroom
It was Romano Artioli and Ferruccio Lamborghini who negotiated with SnECMA, the French State-owned aerospace engineering company that had taken over Hispano Suiza, with the aim of buying back Bugatti to relaunch the brand. Lamborghini had sold his own company in 1972, relinquishing his last shares in the firm that bore his name in 1974. Yet he had never entirely given up the idea of returning to the world of luxury sports vehicles, and by 1980 he was ready to get involved in Artioli’s project, which he found enticing. They created a partnership and began by purchasing the brand.
Signing up is free and gives you access to hundreds of articles and additional benefits. See what’s included in your free membership. See what's included in your free membership.
Already have an account? Log In