Part 6 - A Bugatti in your garage? Some good reasons to having one The ambition and courage of Romano Artioli

  • 15 July 2023
  • 2 min read
  • 4 images
Part 6 - A Bugatti in your garage? Some good reasons to having one   The ambition and courage of Romano Artioli  image

Photo credit: Bugatti Newsroom

It was Romano Artioli and Ferruccio Lamborghini who negotiated with SnECMA, the French State-owned aerospace engineering company that had taken over Hispano Suiza, with the aim of buying back Bugatti to relaunch the brand. Lamborghini had sold his own company in 1972, relinquishing his last shares in the firm that bore his name in 1974. Yet he had never entirely given up the idea of returning to the world of luxury sports vehicles, and by 1980 he was ready to get involved in Artioli’s project, which he found enticing. They created a partnership and began by purchasing the brand.

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