Happiness is doing, not having

In the psychology course at Yale, scientist Laurie Santos explains to students that over a certain annual income threshold, people’s happiness does not increase. In support of this study, a parallel and very interesting one has emerged. One of the best ways to achieve happiness is not to accumulate things, but to experience them. The luxury market has understood this for years, just think of old-style cruises, the creation of resorts in legendary places, all the way up to unique food experiences with chefs at your home.