Bonhams in Miami: The Right Strategies Steer Away the Threat of a Feared Hurricane

During the Miami GP weekend, the dark clouds weren’t only the ones that forced Formula 1 teams into hasty tire changes during the downpour—they also loomed over the Bonhams auction. On May 4, the British auction house gave it another try: it was hard to do worse than 2024, but the change in strategy paid off. They offered cars likely to appeal to F1 spectators — fewer million-dollar hypercars and more modern supercars around $100,000, better suited to vacation-ready Miami. With a pleasant side effect. The number of cars offered without reserve jumped from 1 to 18. And while these represented just 4.55% of the 22 cars in 2024, this year they were nearly half of the 38 on offer.