Logo
The name "Mitsubishi" refers to the three-diamond emblem. "Mitsubishi" is a combination of the words mitsu and hishi. Mitsu means three. Hishi means water chestnut, and Japanese have used the word for a long time to denote a rhombus or diamond shape. Japanese often bend the "h" sound to a "b" sound when it occurs in the middle of a word. So they pronounce the combination of mitsu and hishi as mitsubishi.
Yataro Iwasaki, the founder of the old Mitsubishi organization, chose the three-diamond mark as the emblem for his company. The mark is suggestive of the three-leaf crest of the Tosa Clan, Yataro's first employer, and also of the three stacked rhombuses of the Iwasaki family crest.
Company
Mitsubishi Motors Corporation is a Japanese multinational automotive manufacturer that is headquartered in Minato, Tokyo, Japan. The company was originally formed in 1970 from the automotive division of Mitsubishi Heavy Industries. Mitsubishi Motors is part of the Mitsubishi keiretsu, which was formerly the biggest industrial group in Japan. In 2011, Mitsubishi Motors was the sixth-largest Japanese automaker and the 19th-largest worldwide by production.
The company produces a range of vehicles, including cars, SUVs, and pickup trucks, under the Mitsubishi brand name. Mitsubishi Motors also has a presence in motorsports, including the Dakar Rally, where they have achieved multiple victories.
In October 2016, Mitsubishi Motors became one-third (34%) owned by Nissan and included in the Renault–Nissan–Mitsubishi Alliance. In addition to this alliance, Mitsubishi Motors has partnerships with other automotive manufacturers, including Fiat Chrysler Automobiles and PSA Peugeot Citroen.
