Logo
McLaren officially says “The revamped logo that first appeared in 1997 featured a streamlined speedmark which bares similarities to the vortices created by our rear wing. It appeared on the top of our cars’ side-pods. They evoke the aggressive markings found on predatory animals and insects.”
Company
McLaren Automotive (formerly known as McLaren Cars) is a British luxury automotive manufacturer based at the McLaren Technology Centre in Woking, England. The main products of the company are supercars, which are produced in-house in designated production facilities. In July 2017, McLaren Automotive became a wholly owned subsidiary of the wider McLaren Group.