Luxgen

Luxgen Motor Co., Ltd. is a Taiwanese automotive manufacturer headquartered in Miaoli County, Taiwan, and a wholly owned subsidiary of Yulon Motor.

Luxgen was founded in 2009, and the company's motto is "Think Ahead." From 2010 to 2020, Luxgen vehicles were manufactured and marketed in China by Dongfeng Yulon. Currently, Luxgen products are primarily manufactured and marketed in Taiwan.

Luxgen made its first overseas sale in Oman in 2010, as part of a plan to focus on the Middle East, Latin America, Central America and South America, Russia, China and Southeast Asia car markets. Further sales were made in the Dominican Republic.

In 2011, Luxgen topped the J.D. Power Customer Service Index (CSI) in Taiwan among locally produced car brands.

Luxgen entered the Russian market in 2013 followed by the Iranian market in 2017.

Luxgen ranks highest among Mass Market Brands according to the J.D. Power 2018 Taiwan Customer Satisfaction Index (CSI) Study. 

In 2020, the company announced it would exit from China due to sluggish sales.