Pininfarina's 95th Anniversary: From the Frecce Tricolori to Space

On the occasion of its 95th anniversary, Pininfarina delivered a powerful message about its vision for the future of its renowned and highly regarded brand. A brand that has always looked ahead, building on a legacy of success—not only in the automotive world. At the large pavilion of the Fabbrica del Vapore in Milan, the diverse creative talent of Pininfarina was on display on Monday, April 7th, almost like a journey through time: from the simulator created for Roarington, inspired by the 1947 Cisitalia, to the bold and harmonious interpretation of a major skyscraper currently rising in Dubai, and a video showcasing how Pininfarina left a strong mark of creativity on the aircraft of Italy’s famous aerobatic team, the Frecce Tricolori.

And it doesn’t stop there. CEO Silvio Pietro Angori, speaking to the media, reminded everyone that for a design company, the timeline from preliminary studies to final approval and the start of implementation often spans several years. It is no coincidence, then, that in the traditional headquarters in Cambiano, just outside Turin, work is already underway to meet the needs of bringing beautiful, functional, and rightly advanced technology into space. Should extraterrestrials show up, they will be able to appreciate humanity’s capabilities through creations signed by Pininfarina.