Events & Tours
Roarington World Opens in Turin
Turin’s MAUTO becomes the stage for Roarington World – a digital destination where automotive heritage meets living history.
A New Chapter for Automotive Heritage At Italy’s National Automobile Museum, Roarington celebrates the opening of its new digital world and the premiere of the 1000 Miglia Digital Experience, ahead of the legendary race’s centenary in 2027.
Some places bring the past and the future together quite naturally. Italy’s National Automobile Museum (MAUTO) in Turin is one of them. And it was here, on Monday, 12 October, that Roarington opened the doors to Roarington World, a new digital destination dedicated to the cars, people, places and stories that make automotive culture so fascinating. Around 100 guests, including leading personalities from the automotive world, collectors, partners and friends, joined Fritz Kaiser, Founder and Chairman of Roarington, to celebrate the occasion. Among them were Benedetto Camerana, President of MAUTO; Fulvio D’Alvia, CEO of 1000 Miglia; Marcus Breitschwerdt, CEO of Mercedes-Benz Heritage; Michael Ringier, Chairman of Ringier Publishing Group and art collector; and Kimi Räikkönen, Formula One World Champion in 2007.
The evening marked the beginning of Roarington’s Opening Season 2026, with the premiere of the 1000 Miglia Digital Experience and the introduction of the International Classic Racing Challenge.
