Market Intelligence
Ferrari is the needle of the compass of great collecting: the success at Pebble Beach confirms it
During the Monterey Car Week, 94 Ferraris were auctioned, and 90.45% of them were sold, earning a total of $109,355,460. The Italian brand alone represented 32.2% of the market, and the Ferraris produced between the second half of the 60s and the end of the 70s, held their ground and, indeed, made some progress, with some cars like the two Daytonas selling above their estimates. However, some cars like the 1952 Ferrari 340 America went unsold, while others, like the 1959 Ferrari 250 LWB California Spider Competizione, sold below the expected price.
Everyone knows that Ferrari is the backbone of the world car collecting, especially when budgets start to become truly substantial. For this reason, the cars with the Prancing Horse sold during the Monterey Car Week deserve their own, dedicated analysis.
Over the three day of events, 94 Ferraris were offered with an exceptional 90.45% of them changing hands for a total of $109,355,460. If we consider that combined, the four auctions took in $339,545,550 in sales, the Italian brand alone represented 32.2% of the market.
Which models won and which didn’t do so well at Pebble Beach 2021, in this special category?
