Cars
eSports and Formula1
The CEO of Liberty Media, the American company that organizes the Formula 1 World Championship, sees esports as a powerful driver of the sport's success among young people.
“Esports are a powerful driver of the success of Formula 1 among young people”, Stefano Domenicali, the newly appointed CEO of Liberty Media, the American company that organizes the World Championship, told TCCT.
Some 25 years ago, Sony introduced the first Formula 1 video game. Other similar games had already been on the market since the 1980s. Was this destined to signal the end of real-world racing? Far from it: there are numerous racing platforms spread out across the world. The official Formula 1 platform even includes the official teams with their eRacers. Those who go to the races have been seamlessly swapping virtual with reality for a long time, and everything is perfect.
