Cars
The Range Rover or, to many, “the Queen”
The Land Rover is an iconic high wheelbase vehicle that was born in 1947 when Rover decided to produce a vehicle for farmers that was light, compact and practical, similar to the American Jeep Willis.
A practical idea: that of building a work vehicle ideal for the immediate post-WWII years; a brilliant insight: the idea of transforming a work car into one suitable to be used every day in numerous ways; a long pause for thought during the 1950s (even though, essentially, the model was ready); development of the idea in the 1960s, following the emergence of competition from others who, in the meantime, had seen the need for a multipurpose vehicle suited to all terrains. And finally, in 1970, the birth of the Land Rover.
In the 50 years that have elapsed since then, the Land Rover, in all its various versions, has proved to be as comfortable in the snow of Gstaad as it is on sand — it is a two-times winner of the Paris-Dakar — or the asphalted streets of big cities. And that is to say nothing of its first love: dirt tracks! This brilliant idea by the British manufacturer Land Rover completely revolutionized the history of high wheelbase vehicles.
