Events & Tours
Roarington 2024: An Exciting Year
Roarington 2024 revolutionized vintage car culture, integrating the metaverse into classic car exploration and events. Highlights included partnerships with Mercedes-Benz and the launch of digital museums and simulators at global rallies and exhibitions.
History books will define these years as the era of the First Digital Revolution. First, because just twenty years ago, the first mobile phones with cameras became part of our lives, and now, in just a few months, we have stepped into the vast world of the metaverse and the opportunities of artificial intelligence. These realms open new horizons, even for passions like those of Roarington, offering ever more surprising opportunities for vintage car enthusiasts. Roarington's innovative platform, soon to feature digital humans—true companions with human expressions and motivations—allows users to explore and discover rare car models in detail, meet the world of collectors, and stay informed about stories and news from the classic car universe.
2024 has seen the continued growth of Roarington, both in terms of innovations and a steady increase in visitors, as well as major agreements with partners who have recognized its development potential. Among these is Mercedes-Benz, with its classic division, which is preparing the introduction of its own museum in digital form within Roarington's automobile metaland.
Let’s take a journey through these 12 months:
