Market Intelligence
Porsche like gold, perhaps even better... And RM Sotheby’s is savouring the success
In the auction realm, Porsche emerges as a silent victor, defying market norms. Cliff Goodall explores the surge in Stuttgart's white car sales, hinting at a brand-centric revolution.

Cliff Goodall’s view
The collection of all-white Porsches received “pharaonic” estimates, leading RM Sotheby’s to dedicate an entire auction to it in Houston. A mistake? Far from it, the auction was a resounding success! With 55 out of 56 cars sold (98.21%) it netted $29,056,420 in sales, surpassing the total estimated value of $27,750,000. It’s worth mentioning that not all cars were offered without reserve. OK, 46 were (82.14%), but impressively, 9 out of 10 cars with reserve were sold.
__RM Sotheby’s The White Collection, 2nd December 2023__


