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Monterey Car Week 2025: Sparks, surprises and spectacle

24 August 20252 min read7 images

Monterey Car Week dazzles with rare supercars, record auctions, legendary races, and timeless elegance by the Pacific coast.

Monterey Car Week 2025: Sparks, surprises and spectacle
Photo credit: Pebble Beach, Rolex Newsroom, The Quail

Every year in mid-August, part of California turns into a true paradise for petrolheads thanks to a myriad of events, each one more beautiful than the last, showcasing the most exclusive models from all eras. Not only classic cars, but also many presentations by manufacturers such as Lamborghini, which unveiled the Fenomeno at The Quail, of which only 24 will be produced, and Ferrari, which presented the latest model of the SP3, the 599 + 1, in a special tailor-made livery sold at auction by RM Sotheby's for a record sum of $26 million.

Monterey Car Week 2025 - 1
The new owner of the Ferrari SP3 Daytona, Dr Herbert Wertheim, and Enrico Galliera, Chief Commercial and Marketing Officer.

The particular charm of Car Week lies in its ability to turn the roads of Monterey Bay into a movie set, with the most exclusive models in history driving along the 17 Mile Drive, stretching from Pacific Grove to Pebble Beach and following the Pacific coast for most of its route.

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