Goodwood Festival of Speed 2024: The Success Continues

Anticipating future trends is a gift possessed by few. When the young Lord March, now Duke of Richmond, organized the first Festival of Speed in 1993, only he could have envisioned the immense success this way of showcasing automobiles would achieve. At that time, auto shows were a must for manufacturers, and it seemed like nothing would change. However, as we all know, the advent of COVID-19 made the obsolescence of traditional auto shows evident, while brands progressively standardized their models, negatively impacting the passion for this extraordinary invention that revolutionized human life.